Two E-commerce Products. Different Markets. One Engineering Capability.
Explore two e-commerce products developed by Mobulous: the I Saw It First fashion e-commerce website and Wedenzy’s wedding-commerce experience across web, Android and iOS.
Together, the projects demonstrate our experience building digital commerce journeys across product discovery, shopping, payments and specialized customer workflows.
Overview
Capability summary
As a mobile app development company, Mobulous builds commerce products across web and mobile. This case study highlights two separate engagements: a fashion retail website for I Saw It First, and a multi-platform wedding-commerce product for Wedenzy spanning website, Android and iOS.
I Saw It First is a fashion e-commerce brand with a live shopping website at isawitfirst.com. Mobulous developed a complete e-commerce website experience from client-provided designs and handed the codebase to the client’s tech team.
I Saw It First focuses on premium and trendy fast-fashion shopping for lifestyle products including clothing and accessories. The Mobulous engagement centered on implementing a website shopping experience from client designs rather than inventing a new brand product.
The client needed a fully functional fashion shopping website implemented from existing designs—covering browsing, product detail, bag/cart workflows and checkout—with maintainable code the in-house team could own after launch.
Mobulous transformed the client-provided designs into a working e-commerce website covering product discovery, shopping bag flows, address management and online payments, then delivered documented code handover for ongoing ownership.
This website work sits alongside Mobulous ecommerce website development and website development services.
On completion, Mobulous handed over the codebase to the I Saw It First tech team so the client could maintain, update and scale the website independently.
Client-provided designs were implemented as a working fashion shopping website with browsing-to-checkout workflows.
Source: Mobulous I Saw It First project materials
Full code ownership was transferred to the client tech team for ongoing maintenance and scaling.
Source: Mobulous I Saw It First project materials
I Saw It First’s shopping website is publicly available at isawitfirst.com.
Source: Visit I Saw It First Website
Emma Rodriguez, COO at I Saw It First, attributes doubled conversions to personalized shopping and seamless checkout.
Source: Emma Rodriguez testimonial
Wedenzy brings wedding shopping and planning-related commerce into a connected digital experience across web and mobile, helping users discover wedding products, invitations and service providers from a single platform.
Wedenzy describes itself as India’s first A-Z wedding shopping app. Mobulous delivered the product across website, Android and iOS.
Wedding shopping is often fragmented across outfits, jewellery, gifts, invitations and vendors. Wedenzy was built as an all-in-one wedding shopping and planning commerce product connecting brides, grooms, vendors and guests in one experience.
Users needed a unified way to discover bridal attire, jewellery, gifts, e-invitations and wedding services without juggling disconnected shopping destinations.
Mobulous built Wedenzy as a multi-platform wedding-commerce product spanning a website and customer applications on Android and iOS, with shopping workflows for wedding categories, recommendations and flexible payments.
This work sits alongside Mobulous mobile app development services and ecommerce website development.
Wedenzy website and mobile product visuals from Mobulous portfolio materials.
Project technologies documented on Mobulous Wedenzy portfolio materials.
Wedenzy runs a website together with Android and iOS customer apps as one connected wedding-shopping product.
Source: Mobulous Wedenzy portfolio delivery
100+
Wedenzy’s Android app is publicly available on Google Play with 100+ downloads.
Source: Google Play listing
Wedenzy is publicly available on Apple’s App Store.
Source: App Store listing
The Wedenzy product website is live at wedenzy.com.
Source: Visit Wedenzy Website
Capabilities
Related Mobulous capabilities: mobile app development company, mobile app development services, ecommerce website development company, software development company and development case studies.
Live products
Client voice
“Our e-commerce project exceeded expectations — personalized shopping and seamless checkout doubled our conversions.”Emma Rodriguez COO · I Saw It First
FAQ
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